About Overton

Named after the window. Built to open it wider.

The Overton Window describes the range of ideas the public is willing to accept. We believe that window should be measured, not assumed. Overton is the tool that measures it.

Why Overton exists

Political opinion in the UK is broken into camps. Left vs right. Leave vs remain. You're either with us or against us. But that's not how most people actually think.

Most people hold views that don't fit neatly into boxes. They want more NHS funding but also better management. They're concerned about immigration but welcome refugees. They're worried about climate change but sceptical of net zero timelines.

Overton exists to capture that nuance. We let people express what they actually think, in their own words, and show them where they sit relative to everyone else. No leading questions. No forced choices. Just an honest mirror.

How it works

01
You share your opinion

Type what you think on any political topic. On the web, on WhatsApp, on Telegram. No account needed, completely anonymous.

02
AI understands the nuance

We don't reduce your view to "agree" or "disagree". Our system positions your opinion across multiple dimensions of each topic, capturing the full complexity of what you actually think.

03
You see where you stand

Instantly see what percentage of people agree with you, who disagrees, and why. Every opinion shared makes the comparison smarter for the next person.

Overton in numbers

40+

Political topics

From the NHS to net zero, immigration to assisted dying. Every major debate covered.

66

Live statements

Real propositions people can vote on and share their views about, powered by YouGov data.

3

Platforms

Available on the web, WhatsApp, and Telegram. Meet people where they already are.

The Overton Window

The concept we're named after was developed by Joseph Overton at the Mackinac Center for Public Policy. It describes the range of policies and ideas that the mainstream public considers acceptable at any given time.

Ideas outside the window are considered radical or unthinkable. Ideas inside it are mainstream. The window shifts over time as public opinion evolves.

Overton doesn't just describe the window. We measure it. In real time. With real opinions from real people. For the first time, anyone can see exactly where the window sits on any issue and where they sit within it.

Principles

01

Transparent by default

No hidden agendas. No data sold. We show you how the tool works and what we do with your data. Nothing is more important than trust.

02

Anonymous always

No accounts. No tracking. No way to identify who said what. Your opinions are yours. We just help you understand where they sit.

03

Never judgmental

Every opinion is valid. We never tell you you're wrong. Overton is a mirror, not a lecture. Understanding the spectrum is the goal, not changing your mind.

Team

BA
Ben Anthoney
Founder

Ben has spent years building products at the intersection of data, AI, and public understanding. Before Overton, he built mapping and data tools used by organisations across the UK. He believes technology should help people understand each other, not drive them apart.

Get in touch

We'd love to hear from journalists, researchers, educators, and anyone interested in how public opinion really works.

Whether you want to embed Overton in your publication, use the API for research, or just have a question, reach out.

hello@overton.world

See where you stand

Share your opinion and find out in seconds.

Try Overton