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Overton: NHS Funding
Compared against 47 opinions
Overton aggregates verbatim public comments from across the UK into searchable audience corpora. Politics, personal finance, women's health and growing. Comms teams, analysts, brands and policy units use it to understand their audience in their own words, delivered via API, MCP, or dashboard.
We pull thousands of verbatim comments every day from each audience, drawn from public YouTube channels, news comment sections and forums. Each comment is attributed to its channel, timestamped, and queryable via API or MCP. Partners use the data for marketing, comms, brand strategy, and policy work.
Request accessMost research flattens audiences into top-line numbers. We keep the texture. See how each channel within an audience frames each issue, in their own words, with full attribution.
The interesting signal isn't the average. It's the divergence between channels. We show how each YouTube channel, public forum and news comment section frames each issue so you can read your audience instead of the headlines.
UK politics, personal finance, women's health, mental health, climate, retail and more. Each as a dedicated audience corpus, refreshed every few hours. New audiences on request.
See how each channel within an audience lands on every issue. LBC callers vs Guardian commenters, Martin Lewis viewers vs Damien Talks Money. Attributed and timestamped, never aggregated past the source.
See past the topline. Read how each audience frames an issue in their own words, where consensus actually is, and where the conversation is shifting. Real time, attributed, queryable via API or MCP.
Ground your story in what people are actually saying. Pull verbatim quotes from any UK audience corpus with full source attribution. Refreshed every few hours, queryable via API or your AI client of choice.
Test how a message lands across audiences before you commit a campaign budget. Find the language that resonates with the people you actually need to move, drawn from real comments rather than focus-group reconstructions.
Get a live read on what your category and customers actually think. Verbatim audience signal piped into your data warehouse or AI workflow, replacing last quarter's tracker.
Listen to the country between elections. Track how a policy lands day to day rather than at six-monthly survey intervals. A continuous evidence base for what the public is actually saying.
A clean, attributed multi-vertical corpus of UK public opinion. Suitable for sentiment work, framing studies, deliberation research and longitudinal tracking. API access available for verified researchers.
Compared against 47 opinions
We deliver via API, MCP, AI chat or a custom dashboard, whichever fits your workflow. Get in touch to start a conversation.
Bespoke setups, fast turnaround.
NHS, housing, immigration, climate. Pick any UK political topic, or just dive straight in with your opinion.
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